Andrew Strickman

Head of Brand, Chief Creative realtor.com

Andrew has spent two decades as a creative innovator, marketer, strategist and social media obsessive focused on drawing consumers and brands closer together through rich, joint storytelling. He leads brand and creative at realtor.com® and Move, Inc, a subsidiary of News Corporation. Since arriving at Move, Andrew has relaunched the realtor.com brand twice, helmed 3 award-winning campaigns — Find it First, Accuracy Matters and Real Estate in Real Time — and took home 3 Webby Awards for the digital video series “The Homebuying Process in Plain English With Elizabeth Banks.” Andrew previously led global experiential marketing at Yahoo!, where his team built out the biggest global marketing program in the history of the company for the 2012 Summer Games, and spent eight years as a partner and chief creative at Ammo Marketing, The Original Influencer Marketing Agency (acquired in 2006 by Dentsu Aegis Media). Andrew sits on the board of directors of 826 Valencia, a San Francisco non-profit focused on building writing and creative skills for children 6-18.


When your chief competitor has focused on building a strong consumer brand, while your company spent more energy building a best of breed product, there’s significant ground to cover in pursuit of mass-awareness, preference, adoption and success in this era of big brands.
Andrew will tell the story of realtor.com’s four-year path to product and advertising differentiation using humor to tell its story.

My Sessions